James Beard Foundation Vegetables
Mobile app
The James Beard Foundation Vegetables app featuring innovative, inspiring vegetable cooking guides by JBF Outstanding Chef award winners like Mario Batali, Daniel Boulud, Alice Waters, Grant Achatz, and many others.
* JBF Vegetables features vegetable recipes and outtakes from The James Beard Foundation's Best of the Best cookbook by Kit Wohl, as well as original content including step-by-step photographs and videos.
Photography: Emilie Baltz. Food and prop styling: Mariana Velasquez. Chef profile pictures: Susie Cushner. Cooking: Joanne Kohlhepp. Production and editing: Yael Raviv
Designed at Kinetic Art Ltd. | 2103 - 2015
Designing around food
From the get-go I knew the design had to be as delicious and colorfull as the beautiful ingrediants and dishes presented in the recipes. Drawing colors and shapes from the images sent from the photshoot, I focused on keeping the app playful and inviting.
